blue ocean strategy

Press Room

Here is a selection of materials created to help media and event organizers better understand and communicate about the concepts of Blue Ocean Strategy. Please note that the copyright of these resources belongs to the authors and that they should not be used for any purpose other than press or event organization. Please also note that these materials cannot be made available for download on any other websites.

Team Photos of the Authors

Photos of W. Chan Kim

 

Photos of Renée Mauborgne

 

 

Trademarks | © Kim & Mauborgne, 2012