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Kim and Mauborgne Honored as Two of the Four Leading Thinkers in Harvard Business Review’s 100-year Celebration
Blue Ocean Q&A with the Authors: Your Questions Answered
What skills are most important when starting a new business based on blue ocean strategy, and why? (Ibrahim via email) The...
Six Red Ocean Traps You Should Know
When it comes to building a blue ocean, what organization wouldn’t want to have an offering like Google’s Search division?...
How Go-Jek Is Creating a Blue Ocean in One of The World’s Most Congested Cities
With a population of almost 10 million people, Indonesia’s capital, Jakarta, is a massive, sprawling metropolis. It has...
Why Healthcare Strategy Needs a Rethink
First published on 9 August 2016 Healthcare strategy in its current form isn’t working. The healthcare industry today is...
Visualize Your Strategy and Stand Apart: The Case of Comic Relief
Do you wish you had one simple picture that captured your overall business strategy – a picture that every manager, team...
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