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Kim and Mauborgne Honored as Two of the Four Leading Thinkers in Harvard Business Review’s 100-year Celebration
Cutthroat Competition in the Legal Industry: How One Law Firm Moved Beyond Competing
The legal industry is highly competitive, but finding new customers doesn’t have to be a cutthroat business. Otabek...
The Ultimate Workout: How One Gym Shed the Competition in the Fitness Industry
Daniel Nyiri and his wife Nina founded 4UFitness in 2014. Sinking in a red ocean with just a handful of new clients each...
How Verbalizeit is Tapping into This 35 Billion Dollar Market
Since its launch in May 2014, over 2,000 businesses now use VerbalizeIt’s business platform. Revenue has been growing 40%...
How to Avoid Competition for Decades
Every year streets and office buildings across Britain will be filled with people wearing red noses, and schoolchildren and...
Blue Ocean Faith
Blue Ocean Strategy, created by W. Chan Kim and Renée Mauborgne, goes beyond business. In New England a group of people...
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