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Kim and Mauborgne Honored as Two of the Four Leading Thinkers in Harvard Business Review’s 100-year Celebration
Why Companies Need to Take a Fresh Look at Innovation
How did Apple rise from the brink of bankruptcy in 1997 to become the first U.S. company with a market value of US$1...
Why Technology Innovation Only Counts When Linked to Buyer Value
Includes excerpts from Chan Kim & Renée Mauborgne’s Blue Ocean Strategy (2015) and Blue Ocean Shift (2017) and the case...
Work Smarter Not Harder – Strategic Advice for Accomplishing More in Work and Life
So you want to work smarter not harder – who doesn’t? Most of us would like to use our time more efficiently. The question...
Five Steps to Making a Blue Ocean Shift
Ninety percent of businesses fail within ten years. In almost any other context, that would be a shocking statistic. But...
The Three Key Components of a Successful Blue Ocean Shift
Do you want to make a successful blue ocean shift? Then you need the right perspective, practical tools and a humanistic...
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